• It is true that there are very high doses of chemicals found in hair colour that may cause harm, but these are very small amounts that an individual is exposed to during hair colouring

• Many women choose to wait until after their first 12 weeks of pregnancy before colouring their hair. Waiting out this period will reduce any risk of chemical substances harming the baby

• Latest advanced technology in colour manufacture means it is absolutely fine, and safe, for women to colour their hair whilst pregnant. All newly pregnant clients should have a new allergy alert test as soon as they find out.

If you are concerned, you can always swap to off scalp colouring, including foiling or paddling. Alternatively swap from permanent hair colour to demi or semi, where the ammonia levels are low or removed completely

• As said before, in your pregnancy, your hormones fluctuate. This can cause extra skin sensitivity, and although safe to colour, it is vital to protect yourself by carrying out an allergy alert test prior to your appointment.

• Those pesky hormones can also affect the outcome of the colour, so we may suggest a few hair strand tests to be taken to make sure your hair colour gives no surprises

• Our Ammonia-free range also helps during pregnancy as your sense of smell is heightened, and these colours let off a gentler odour

• Once baby has arrived, it is generally considered safe to colour your hair whilst breast feeding. Very little chemicals found in hair colour enter your blood stream, so it is highly unlikely these will make their way into your breast milk. Remember that once baby has been born, there will be huge hormonal changes taking place, so it is advised you have a repeat allergy alert test prior to your hair colour service.